Well forks, it's been a long time coming, but it's here at last. THE BEETLEBOT!
<cue the massive applause>
What's so fantastic about it? Well for the first time ever we've released a completely soldering-free kit. This kit is assembled solely with screws - there's no need for snips, pliers, or a bajillion other specific tools. Instead, you just need a small Philips screwdriver. Which we even include, by the way. Our goal with this kit was to open up a new generation and audience to robotics - any kid that can turn a screwdriver clockwise is qualified to build a robot. And we're talking about a proper robot, too. Do you remember this popular project that was also featured in Make Magazine? It's the same this, just a lot prettier and without the soldering.
"BUT WHAT DOES IT DO?"
It has two tactile/touch sensors that provide basic obstacle navigation capabilities. At its heart, it's a reaction bot - running around the environment and bouncing off of objects, traveling away in a different direction.
...well, what are you waiting for? Check it out for yourself! Right now it has a special introductory price of $34.95 - get it while it lasts!
Oh, did we mention that it comes in both good and evil themes, with stickers in four different colours? And everybody likes stickers!